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VERBAL METACOMMUNICATION - WHY A METAPHORICAL MAPPING CAN BE RELEVANT? (Verbalis metakommunikacio - Mitol relevans egy metaforikus lekepezes?)

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Forgacs B.
Magyar Pszichologiai Szemle (Hungarian Psychological Review)
|
2009
|
vol. 64
|
issue 3
593-605
EN
In this study the author would like to show that in spite that they are seemingly contradictory, the cognitive metaphor theory and the relevance theory cannot only be complementary, but might even provide interesting possibilities of analysis. Through a stricter and a looser example he is going to look for the points that can be valuable for each theory. First, conceptual metaphors help understanding abstract concepts by the mapping of concrete source domains, which perhaps helps creating optimal relevance in conversations. This goes beyond the role relevance theory offers for metaphors, that they are simply the poetic tools of loose language use. Perhaps conceptual metaphorical mappings play an important role in our cognitive environment. Second, he would like to show the metacommunicative value of metaphors, which might expand relevant theory. The ambiguous language of indirect speech might reflect such a metaphorical layer of language that has a metacommunicative value on a semantic level.
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