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EN
The authoress reconstructs the conceptual foundations of the present-day political programs targeted to foster the creative society development. The explication of the correlations between the notions of creative industries, creative economy and creative society is a pre-condition of the construction of relevant social theory. The latter plays a crucial role in shaping long-term political programs. The intensive development of information and communication technologies transforms the organization and evolution of contemporary society. Social philosophy has different models of the exploration of informational and globalized society, but they do not reflect the transforming state of the person intended to fulfill own creative potential, and also the role of cultural capital in new social, political and economic conditions. Such developments compel us to elaborate an adequate approach to building of the theory able to explain the contemporary transformation of the social reality. The conceptual contradictions in the interpretation of key notions of these political programs may be an obstacle in the way of sustainable development. In order to avoid negative consequences of the political programs application in practice, the analysis of the conceptual foundations of the building of the theory of 'creative society' should be fulfilled.
Sociológia (Sociology)
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2019
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vol. 51
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issue 3
235 – 249
EN
The article deals with creative and social capital (SC) in the light of creative society. SC has both positive and negative aspects. The first are trust, economic development, ecological consciousness, etc. The latter are intolerance for certain individuals, stagnant relations, depression of the initiatives, etc. The negative aspects have been connected with the lack of creative aspirations within a social group. There is a dialectical relation between social and creative capital (CC). Although creative workers need certain support from their social environment, creativity does not only use social ties to spread creative results, but also ignores them by appealing to a new creative community. The comparison of SC and CC opens very different approaches towards society. In the case of SC, we still have the privileged classes who consolidate the whole society. Even in the case of the creative class we face the relics of (Post)Marxist economic approach if we correlate the activity of so called creative class with economic prosperity of a region. In the case of creative society, we have very different approach. If every person is more or less creative, we do not have the creative classes or parties as holders of CC any more. This (neo)liberal approach means also the dissemination of any form of capital, as well as elimination of attitude formed by economic priority in our societies.
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