Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

Refine search results

Journals help

  1. 1 Studia Politologiczne

Years help

  1. 1 2012

Authors help

  1. 1 Nowak E.

Results found: 1

first rewind previous Page / 1 next fast forward last

Search results

Search:
in the keywords:  Comprehensive Political
help Sort By:

help Limit search:
first rewind previous Page / 1 next fast forward last
1
Publication available in full text mode
Content available

Marketing polityczny jako dyscyplina naukowa

100%
Nowak E.
Studia Politologiczne
|
2012
|
vol. 24
37-57
EN
The study seeks to present the essence of political marketing and its status as a scientific discipline. The level of consolidation, the main areas of investigations and the significance for political science are considered as well. Over a dozen last years separating of political marketing as an independent discipline is observed, however there is rather empirical than theoretical progress accomplished. Political marketing is at present also a sort of political philosophy and political market logic, which penetrates and infiltrates all kinds of political activities, but its theoretical and methodological status still needs to be integrated and grounded by the future research.
first rewind previous Page / 1 next fast forward last
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.