The book by David Freedberg makes an important attempt at examining the image from an anthropological vantage point. Although the author is by training an art historian he challenged his discipline by writing that the whole discourse which emerged and grew around 'art' is a mere evasion. The image always exerts a similar impact upon the recipient – Freedberg drew attention to, i. a. the Freudian motif of suppression, and underlined the religious character of art and the image. The point of departure for research into art is the question of iconoclasm. The presented text is a recorded conversation about the titular publication.
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