Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

Refine search results

Journals help

  1. 1 Contemporary Economics

Years help

  1. 1 2010

Authors help

  1. 1 Sierpinska M.

  2. 1 Wos A.

Results found: 1

first rewind previous Page / 1 next fast forward last

Search results

Search:
in the keywords:  IMPLEMENTATION COST
help Sort By:

help Limit search:
first rewind previous Page / 1 next fast forward last
1

Costs of Loyalty Programmes Implementation in Pharmacies

100%
Sierpinska M., Wos A.
Contemporary Economics
|
2010
|
issue 3(15)
187-202
EN
Receiving the customer is in today's market realities top marketing companies. The build a sustainable partnership relation between the seller and the buyer is decide on businesses, takings and profit potential. Increasingly, therefore, perpetuates the view that create lasting relationships is an essential factor in improving the effectiveness of marketing activities conducted by modern businesses. The paper presents the implementation costs of loyalty programmes in pharmacies. These costs are presented based on a study of one of the largest pharmacy loyalty programmes in Poland: 'I care for health'.
first rewind previous Page / 1 next fast forward last
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.