The paper analyses the competitiveness of the branch structure of manufacturing industry in the Slovak Republic between 1998 and 2008. An analysis of the competitiveness at the branch level is performed as a national economy evaluation using a branch approach, with the consequent overlapping between the perception of the competitiveness at the macro and mesial levels. The actual competitiveness of Slovak manufacturing industry was analysed by means of standard indicators at the branch level (RCA, Michaely’s index), and through the application of the market segmentation method.
In the era of knowledge economy, innovations are gaining increasing importance and becoming crucial for firms (countries) to gain their competitive advantage. However, most of countries are not able to exploit the innovation potential and failing during innovation and supporting processes. In this study, we use own multiple linear regression models and data from Community Innovation Survey to compare three European countries – Czech Republic, Slovakia and Hungary, which declined in the international rankings of competitiveness and innovative activities in recent years. The results confirm our claim that there is a need to find proper drivers´ that will allow creation of synergies and spill over effects. We empirically prove that proper targeting of innovation drivers significantly influences the growth of firms´ turnover from innovated products that may lead to increasing of firms´ (national) competitiveness.
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