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European economic integration and EU enlargement have enhanced transnational restructuring in multinational companies (MNCs). This allows MNCs to benefit more from local competitive advantages in their production and in their access to consumer markets and labor markets. When the central management of MNCs decides to restructure their operations and eventually close a plant, this demonstrates their impact on local workplace developments. The EU Directive on European Works Councils (EWC Directive) can thus be assessed as a case of European social policymaking providing a corrective mechanism for the democratic deficit in MNC decision-making.
EN
This article deals with intercultural contact in branches of multinational companies or corporations founded in the Czech Republic by German, Austrian or Swiss owners. Multinational businesses (large ones in particular) are trying to regulate the communication within the company. This is achieved predominantly by introducing an official corporate language in the company, employing people fluent in the language, and promoting language courses. Our research, based on the analysis of questionnaires and semi-structured interview data, has shown that the foreign employees seldom adapt to the language of the local employees, while the adaptation of the local employees to the language of the foreign ones is not only usual but also expected. The regulation of the communication therefore results in the promotion of primarily asymmetrical language adaptation, which benefits the German, Austrian and Swiss owners and the German-speaking foreign employees delegated by them (the so-called expatriates). However, the companies examined also promote the use of English to a considerable extent, which provides a basis for symmetrical communication between local and expatriate employees.
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