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THE IMAGE OF POLAND AND POLES IN ITALY BEFORE POLAND'S ACCESSION TO THE EU. SOME REMARKS BASED ON EXPERTS' OPINIONS

100%
Golemo K.
Sprawy Narodowościowe
|
2008
|
issue 33
29-39
EN
The article is based on field research regarding the perception of Poland and Poles in the Italian society, carried out in Italy a few months before Poland's entrance into the European Union. It should be considered as a short and general-frame report being only a small part of a wider research (including press content analysis, semi-structured questionnaires and in-depth interviews). In this short report there is no theoretical and methodological depth, since it tends to be only a general research results presentation. There are some experts, specialist in Polish issues, to present their opinions about the image of Poland and Polish people in Italy and its transformations during the last decades. Italian and Polish specialists raised some interesting questions concerning the perception of Poland and Poles in the Italian-Polish contacts context. Among topics examined during the research there are: the most recognized in Italy events of Polish history and politics; the person of the Polish Pope; the transformation of the stereotype of Poles in Italy, the interest towards Poland in the Italian university's background, the knowledge of Polish culture in Italy.
2
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Merton and Lazarsfeld: Collaboration on Communication Research—Two Papers, Two Research Instruments, and Two Kindred Concepts

86%
Jeřábek H.
Sociologický časopis. Czech Sociological Review
|
2011
|
vol. 47
|
issue 6
1191-1215
EN
This article attempts to thoroughly map the cooperation between R. K. Merton and P. F. Lazarsfeld on communication research in the 1940s. Merton mainly gained fame for his work on theory and Lazarsfeld for his work on methodology, but this article is not interested in the important research results attained by the two researchers independently or in cooperation with other researchers. It concentrates solely on the demonstrable results of their collaboration. The interpersonal influence of the two researchers was key to the development of their concepts, research tools, and theoretical generalisations. Their collaboration in the field of communication research led to the creation of two interlinked research methods—the programme analyser and the focused interview. The conclusions they reached on communication theory in two papers they wrote together and the pair of sociological concepts, ‘opinion leaders’ and ‘influentials’, that they developed in the field of interpersonal communication are both still widely used and elaborated on today.
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