The text is a partial result of the thematic analysis of Slovak television production from the early 1990s, which Slovak film studies have not yet fully examined. The author analyses the figure of an artist and/or humanistic intelligentsia in television fiction after November 1989, emphasising especially images of their exclusion in terms of “purity and danger” concepts as well within the context of sceptical narratives of the social change.
The digital method of transfer of terrestrial broadcasting of the television signals significantly influences the position of Slovak television as a medium of public service broadcasting among the private broadcasters. Nowadays national public television has to be considered in the light of the background and interests of cultural imperialism and globalization. It will be necessary to decentralize the responsibility for the quality of programs to the smaller editorial staffs and the script-editing groups; then, to monitor the informational and artistic quality of programs by the methods of content analysis, to guarantee the technological and technical progress of Slovak television; to direct the professional strategy of Slovak television towards a stability of the professions in Slovak cinematography and finally, to create conditions for high-quality, competitive, original Slovak production.
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