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Językowe i tekstowe sposoby popularyzacji wiedzy prawnej w niemieckiej prasie opiniotwórczej i bulwarowej – pilotażowa analiza intralingwalna

100%
Woźniak J.
Applied Linguistics Papers
|
2018
|
issue 25/4
215-233
EN
The aim of the following paper is to present and discuss the issue of popularisation of specialised knowledge, in particular legal knowledge. For this purpose the author carried out a pilot analysis of selected articles from the German broadsheets and tabloids. The analysis is preceded by theoretical considerations of specialised knowledge, especially of legal knowledge, its transfer and popularisation in media. Then, the selected press articles were examined based on the techniques and strategies of popularisation described by Niederhauser. The analysis has shown that the techniques and strategies of popularisation of legal knowledge are different depending on the newspaper type. In particular, they differ in the field of content reduction and density, in the field of syntax and text structure, as well as aesthetics of visual materials.
2
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Retoryka groźby w polskim dyskursie politycznym – na podstawie materiałów prasowych z okresu parlamentarnej kampanii wyborczej 2011 roku

84%
Brylska K.
Studia Medioznawcze
|
2014
|
issue 4 (59)
115-126
PL
Przedmiotem rozważań zawartych w tekście jest użycie groźby w komunikacji politycznej, rozumiane i opisywane w kategoriach retorycznych i dyskursywnych. W artykule przedstawiono kolejno refl eksje na temat miejsca groźby w teorii retoryki, użycia groźby we współczesnym polskim dyskursie politycznym, funkcji groźby w dyskursie politycznym oraz przykłady stosowania groźby w praktyce politycznej (zjawisko mówienia o oponencie politycznym jako zagrożeniu uniwersalnym).
EN
This article aims at describing the use of the threat in political communication, understood and analyzed in rhetorical and discursive terms. The author examines the position of threat in the theory of rhetoric as well as the use and functions of threat in contemporary Polish political discourse. The fi nal part of the article has been devoted to case study of using the threat as a way of speaking about political opponents.
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