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EN
The article presents the assumptions and results of research monitoring the use of descriptions of the occupations, which have been developed as a part of INFODORADCA+ project „Developing, supplementing and updating information about professions and its dissemination via modern communication tools”. The concept included quantitative and qualitative research. The research concerned both public employment services and non-public labour market institutionss.
EN
In the project INFODORADCA+ promotion of products include extensive spectrum of activities. The social media campaigne is the main point of the promotion. The campaign will last until the end of the project (06/30/2019). The posts on Facebook and LinkedIn apeears regularly. These posts inform i.a. about descriptions of the professions and promotional activities. Among others promotional activities there are 50 short films about occupations, which will appear on YouTube channel and also link to Facebook and LinkedIn. Important initiative are webinars, which has an educational function for potential future users of the descriptions of the occupations
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