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EN
The following article deals with the problem of the perception of aesthetic ugliness in art. The research presented in the article focuses on the reception of contemporary art assessed by two groups of students of the Faculty of Arts of the Maria Curie-Skłodowska University. One of the groups has got acquainted with the description (in the form of a text and guided curatorial tours) and other one has not. Students’ assessments from the two groups are later on compared. The aim of the article was therefore an attempt to answer the question: does being familiar with the description of studied works of art and their authors in the form of a text and curatorial guidance influence the scope of understanding and assessment of the work being watched, and therefore how the information about the work or its lack affect the perception and aesthetic value of the work?
EN
The difficulties that face small and medium organization in any field are severe nowadays. The importance of SMEs is vital. Different researchers have proposed different success factors for small and medium organization, like finance, skilled workforce, technology, innovation and most importantly marketing. Marketing is the spine of any organization, through marketing firms bring innovation, awareness of competitors, awareness of products, building relation with customers. A good marketing strategy increases the sale of product for sure. The small and medium organization face difficulties in doing marketing, because of limited finance, limited or unskilled staff, unawareness of marketing strategies, no or less use of media. This paper presents the pilot survey result for the study of effect of marketing strategies construct (entrepreneurial, guerrilla, relationship, ambush, viral and niche marketing), on firm performance. Descriptive statistics, normality, reliability and preliminary factor analysis (EFA) test were run, all the data were presented in tables below. The result shows that all the questionnaire were normally distributed, and the outcomes are all normal.
Logopedia
|
2018
|
vol. 47
|
issue 1
145-155
PL
Artykuł niniejszy podejmuje problem percepcji estetycznej brzydoty w sztuce. Celem prezentowanych badań jest poznanie recepcji dzieł sztuki współczesnej w ocenie studentów Wydziału Artystycznego UMCS, a także porównanie tych ocen grup studentów, którzy zapoznali się bądź nie z deskrypcją (w formie opisu dzieł sztuki i oprowadzania kuratorskiego). Celem artykułu była zatem próba odpowiedzi na pytanie: czy poznanie informacji w formie opisu tekstowego i deskrypcji kuratorskiej, dotyczących badanych dzieł sztuki i ich autorów, ma wpływ na zakres rozumienia i ocenę oglądanego dzieła, a więc w jaki sposób informacja o dziele lub jej brak wpływają na percepcję i wartościowanie estetyczne dzieła.
EN
The following article deals with the problem of the perception of aesthetic ugliness in art. The research presented in the article focuses on the reception of contemporary art assessed by two groups of students of the Faculty of Arts of the Maria Curie-Skłodowska University. One of the groups has got acquainted with the description (in the form of a text and guided curatorial tours) and the other one has not. Students’ assessments from the two groups are later on compared. The aim of the article was therefore an attempt to answer the question: does being familiar with the description of studied works of art and their authors in the form of a text and curatorial guidance influence the scope of understanding and assessment of the work being watched, and therefore how the information about the work or its lack affect the perception and aesthetic value of the work?
Studia Gilsoniana
|
2020
|
vol. 9
|
issue 3
495-498
EN
This paper is a review of the book: Piotr Lichacz, O.P., Did Aquinas Justify the Transition from ‘Is’ to ‘Ought’? (Warszawa: Instytut Tomistyczny, 2010). According to the author, Lichacz’s book provides a comprehensive analysis of Thomas Aquinas’s anthropological and teleological methodology of philosophy. Consequently, it develops a supervenient and normative characteristic of natural finality onto the description of the human being as discovered in the natural sciences.
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