Employee loyalty to the employer undergoes dynamic changes. This phenomenon takes various forms, in particular in complex organizational structures such as corporate culture. In contemporary discussions on the issue the loyalty does not only mean profit multiplication or observing the code of work ethics. The aim of the article is to identify the sources of reflections on loyalty which are derived from the conceptual model of employee loyalty. Later in this article the theoretical construct is compared with the empirical results. Questionnaire research shows how accurately the action strategies have been described by the expert model. The analysis of registered results indicates the significant diversity in the level and way of understanding loyalty among the representatives of two generations of co-operating employees. A look at the results of the qualitative and quantitive research strengthens the heuristic capacity of making a distinction between individualized loyalty (common among young employees - ’generation Y’) and community loyalty (characteristic for ’X generation’ employees).
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