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EN
The objective of this article is to present a profession personal financial advisor in Poland against the background of an international perspective ( the USA, the United Kingdom and the EU). The main hypothesis of this article is as follows: personal financial planning in Poland is developing area and its role will be growing in the future, especially in the pension, investment, insurance and credits area, but this growth will depend on the growth of economic and financial literacy, the enrichment of Polish society and the creation of public confidence towards the personal financial advisor profession. The auxiliary hypothesis of the article is as follows: the main barriers in the development of the financial advisor profession in Poland are low financial knowledge/financial literacy, lack of awareness in the benefits of personal financial planning and advising, reluctance to pay for professional financial advice, low savings rate and lack of regular savings habit and the low level of advice services’ market regulation. Verification of the hypothesis will base on literature study and own study executed among independent personal financial advisors.
PL
W artykule zaprezentowano koncepcję finansów osobistych i zarządzania nimi oraz scharakteryzowano relatywnie nowy zawód wśród profesji finansowych w Polsce – doradcę finansowego, a także ukazano związki między zarządzaniem finansami osobistymi na poziomie poszczególnych gospodarstw domowych a kreowaniem podstaw wzrostu gospodarczego w całej gospodarce oraz przeciwdziałanie problemom społecznym. Hipotezą artykułu jest stwierdzenie, że planowanie finansów osobistych zwiększa efektywność gospodarowania dostępnymi środkami finansowymi przez gospodarstwo domowe, m.in. poprzez kształtowanie nawyku oszczędzania celowego, w długim okresie prowadzi do zwiększenia bogactwa gospodarstwa domowego, zwiększa świadomość finansową – kredytową, inwestycyjną, emerytalną i ubezpieczeniową poszczególnych jego członków, co korzystnie wpływa na gospodarkę na poziomie makroekonomicznym. Wobec deficytu dostatecznej wiedzy w gospodarstwach domowych, czasu na porównywanie ofert, braku doświadczenia na rynku usług finansowych, zaangażowanie w ten proces podmiotu zewnętrznego jest ekonomicznie zasadne.
EN
The article presents the concept of personal finance and its management, as well as a characterization of a relatively new profession among financial professions in Poland – a personal financial advisor. It also shows the relationship between the management of personal finance at the level of individual households and creating foundations of economic growth in the whole economy and tackling social problems. The hypothesis of this article is a statement that the personal financial planning increases the effectiveness of management of available financial resources of the household, for example byforming the habit of intentional saving,and in the long term increases the household wealth as well as the financial awareness – with regards to credit, investment, pension and insurance of its individual members, which has a positive effect on the economy at the macro level. The involvement of external entity in this process is economically justified to the household deficit of sufficient knowledge, the time to compare offers, the lack of experience in the financial services market.
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