Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

Results found: 2

first rewind previous Page / 1 next fast forward last

Search results

Search:
in the keywords:  special project
help Sort By:

help Limit search:
first rewind previous Page / 1 next fast forward last
1
Content available remote

Медиаэстетический компонент в спецпроектах издания «Аргументы и факты»

100%
Simakova S., Topchii I.
Przegląd Wschodnioeuropejski
|
2020
|
vol. 2
499-507
EN
The article examines the special projects of the publication “Arguments and Facts”, which are a polycode journalistic text, determines the role of the media aesthetic component in creating a publicistic image. The theoretical basis of the research was the works of M. A. Berezhnoy, M. V. Zagidullina, E. Kats. The case method made it possible to characterize the main features of a polycode media text in terms of media aesthetic potential: interactivity, conceptual design, and organization of space. Together they allow you to create a coherent, convincing, expressive image, to establish contact with the addressee.
2
Content available remote

От жанра к формату через визуализацию «упаковки» контента

72%
Raspopova S., Simakova S.
Przegląd Wschodnioeuropejski
|
2021
|
vol. 2
365-379
EN
The article refers to the fact that the genres of journalistic texts, the functional purpose of which has historically been to inform the audience, today form the basis of multimedia formats in which information occurs with elements of entertainment. When analyzing the formats of new media, we came to the conclusion that the core of the format is made up of elements of a particular genre, that only the “packaging” is changing in order to promote the format and taking into account the new information needs of society. The next important conclusion of the study is that visualization is the main means of creating a format in view of the spectacular nature of modern culture.
first rewind previous Page / 1 next fast forward last
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.