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EN
Purpose: Organic and integrated production of vegetables are the two most common production systems in Slovenia. The study analyzed two production systems with different cultures as alternatives with purpose to find the most appropriate variants. Design/Methodology/Approach: The study based on the development and integration of developed specific technological- economic simulation models for the production of vegetables (salad, growing peppers, salad cucumbers, pickling cucumbers, round and cherry tomato) in greenhouse and multi-criteria decision analysis. The methodology of the study based on the DEX methodology and the analytical hierarchy process (AHP) of organic (ECO) and integrated production (IP) in greenhouse. Results: The evaluation results show that both cultivation methods of commercially attractive vegetables in greenhouse are variable. In the case of integrated production, the assessment of multi-criteria decision analysis EC and DEXi showed that salad (Donertie F1) proved to be the best possible alternative. In the case of organic production, the multi-criteria analysis assessment of pickling cucumbers (Harmony F1) is the best possible business alternative. Conclusion: For the further production planning process by decision maker is the ranking with Expert Choice (EC) more useful and precise, while the DEX evaluations are more descriptive.
EN
While at first glance the difference between fruit and vegetables appears to be clear, there are some problematic cases. One of them is the tomato, which is commonly regarded as a vegetable, although – technically speaking – it is a fruit. The aim of the present paper is to explain the controversies concerning the classification of tomatoes and other similar examples. In particular, the prototype-based approach to categorisation appears to offer a better chance of revealing the mechanisms that stand behind the issue of categorisation, than the classical approach.
EN
Promoting fruit and vegetable consumption is one of the main objectives of food and nutrition policy interventions worldwide. Public institutions, non-governmental organizations, research and health agencies together with market stakeholders undertake integrated initiatives to inform consumers about the health benefits of everyday fruit and vegetable intake. In the European Union several campaigns aimed at increasing produce demand have been launched in the nineties to improve the dietary patterns of the general population or specific consumer groups, such as children. However statistics show that fruit and vegetable intake in most EU states including new members is much below the recommended level. School-aged children, women and employees are currently the main target groups of “5 a day’ information and promotion activities aimed at increasing f&v consumption. In order to secure long-term effectiveness of such programs the main determinants of consumer choice in the food market should be monitored. Broad public-private partnerships, including producers and distributors seem to be the key to strengthening the efforts at “pushing’ market demand. Some of the campaigns developed and implemented in the European Union countries can be described as “5 a day’ best practices. The involvement of fruit and vegetable chain participants, cooperation and evaluation of undertaken interventions are further needed in order for the programs to become more efficient and widespread.
EN
This paper analyses the competitiveness of fruit and vegetable producers. Research was carried out as an attempt to identify the variables that determine companies’ ability to achieve a competitive advantage. The results of qualitative research are presented in the paper. Interdependence of entrepreneurs’ opinions for both domestic and foreign markets was examined by means of ordinal correlation measures. The paper evaluates the different forms of cost-price, quality, innovation and marketing competitiveness.
EN
The Common Agriculture Policy’s Fruit Scheme and School Milk Program are EU-wide institutional attempts to encourage consumption of selected food products among children by increasing their availability in schools. The number of pupils participating in both schemes in Poland has reached more than 67% and 38% of the appropriate target groups. Pilot studies, carried out in 2010 and 2011, indicate what products are most preferred by Polish schoolchildren from among those made available to them through the schemes. Circa 86% of the surveyed children living in cities would like to obtain more milk products in schools, especially yogurts. In order to make both CAP schemes more nutrition-oriented the education component should be strengthened since the availability and the price are important, but not exclusive determinants of food choice.
EN
The aim of the paper was to assess the competitive position of the most important producers of plant raw materials in the intra-EU trade in 2004 and 2008. The analysis covered such product groups as cereals, oil seeds, fruit and vegetable. The competitiveness was assessed with the use of a selected set of quantitative measures of international competitive position. Moreover, the shares of the studied countries in the EU trade were assessed as well as the relative intensity of plant raw materials export from each country.
EN
In this article we analyzed the secondary functions of the names of fruits, berries, mushrooms and vegetables in Russian and Polish. We investigate the function of these words in phraseology and their metaphorical usage. There are common and different features in Russian and Polish in this aspect. Among the differences, the following are analyzed : 1) the usage of different names of fruits, berries, mushrooms and vegetables in these languages (for example, zadat' percu in Russian and zadać bobu in Polish); 2) the usage of the hiperonim in one of these languages and usage of the hiponim in the other language (for example, grzyb in Polish and smorčok in Russian — about an old and sick person); 3) the usage of the names of fruits, berries, mushrooms and vegetables in one of these languages and the absence of such words in the other language (for example, Russian staryj hren and Polish stary piernik, Russian âbloku negde upastʹ and Polish nie ma gdzie szpilki wetknąć — ‘a lot of people’); 4) the differences in the meaning of the names of fruits, berries, mushrooms and vegetables in Russian and Polish (for example, Russian repa ‘head’ and Polish rzepka ‘knee-cap’).
RU
В статье анализируются номинации фруктов, ягод, грибов и овощей, выступающие во вторичной функции (в составе фразеологизмов и в метафорическом употреблении) в русском и польском языках. Выделяется общее и различное между этими двумя языками в данной области. Среди различий рассматриваются следующие: 1) употребление в этих языках названий разных фруктов, ягод, грибов и овощей (например, задать перцу в русском и zadać bobu в польском); 2) употребление в одном из языков гиперонима, а в другом гипонима (например, grzyb в польском и сморчок в русском — о старом и больном человеке); 3) наличие в одном из языков названия фрукта, ягоды, гриба или овоща при отсутствии таких номинаций в другом языке (например, в русском старый хрен — в польском stary piernik, в русском яблоку негде упасть — в польском nie ma gdzie szpilki wetknąć ‘о большом количестве людей, тесноте’; 4) различия в значении номинаций фруктов, ягод, грибов и овощей в русском и польском языках (например, в русском репа ‘голова’ — в польском rzepka ‘коленная чашечка’).
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