The paper describes the key issues associated with the concept of value based management. Presents its essence and characterized factors affecting the growth of the company. The last part of the article presents the results of research and analysis made by the author. Examined whether the beta can be effectively used to evaluate the value creation for shareholders. In the article author placed results of calculations beta for banking companies listed on the WSE. For some companies shown how management decisions that affect the value of the company, also affect the rate of beta.
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