Customer Contact Center

• Authors: Lotko A.
• Languages of publication: PL

Abstracts

EN

The Customer contact center more and more frequently becomes a meaningful tool of relationship marketing. Its task to achieve a high level of customer satisfaction and loyalty is due to application of a particular organizational and technical solutions. The article discusses the results of research showing a subjective character of customer satisfaction correlated with internal measures assessing customer contact center's work

Discipline

• ECONOMICS: ECONOMICS

• Publisher: Instytut Organizacji i Zarządzania w Przemyśle „ORGMASZ”
• Journal: Ekonomika i Organizacja Przedsiębiorstwa
• Year: 2006
• Volume: 57
• Issue: 1(672)
• Pages: 37-45
• Document type: ARTICLE

Contributors

author

Lotko A.

• A. Lotko, Politechnika Radomska, Wydzial Ekonomiczny, ul. Chrobrego 31, 26-600 Radom, Poland

Identifiers

CEJSH db identifier

06PLAAAA01743764