EN
Images of ‘paradise’ are average representations of e.g. different sights, beaches, etc. What happens, when a paradise has to incorporate ‘unpleasant’ subjects into its imagery? Shifting into the average consists of establishing and reproducing conventional highlights in relation to their shadows. In this vein, also anthropological production is average, its ‘paradise’ being chains of citations, and her shadow mass media practices. However, by continuing to cultivate its ethnographic presence, the discipline is moving on. The author explores shifts into, and moves out of the average representations on the case of Sri Lanka´s tourist.