EN
The article touches the issue of Turkey potential to develop the chosen forms of cultural tourism: cultural heritage tourism (including the archeological one), urban tourism, culinary tourism, ethnic tourism, study tourism (the author includes an example itinerary) and Polish diaspora/sentimental tourism which is very important for Poles though it is undervalued. The remaining part of the article presents a part of empirical research including information about cultural preferences of Polish tourists visiting Turkey and about the themes of cultural tourism offers available on Polish tourist market.