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PN-ISO 690:2012
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Article details
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PL
EN
BibTeX
PN-ISO 690:2012
Chicago
Chicago (Author-Date)
Harvard
ACS
ACS (no art. title)
IEEE
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Journal
Studia Ucrainica Varsoviensia
2015
|
3
| 21-35
Article title
Концепти „Україна” та „Європа” як засоби увиразнення рекламних текстів
Authors
Areszenkowa, Ołeksandra
Content
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Languages of publication
Abstracts
PL
The forms of expression and functioning of concepts „UKRAINE” and „EUROPE” in advertisement texts are examined. The features of forming of evaluation and expressive constituent of conceptual maintenance are traced.
Keywords
PL
advertising text
concept
mega concept
assessment
evaluative meaning
Publisher
Wydawnictwa Uniwersytetu Warszawskiego
Journal
Studia Ucrainica Varsoviensia
Year
2015
Volume
3
Pages
21-35
Physical description
Dates
published
2017-12-15
Contributors
author
Areszenkowa, Ołeksandra
References
Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.ceon.element-566fab85-586b-34df-a1be-4957ab54653c
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