Negative image construal in the media

• Authors: Kushneruk Svetlana
• Languages of publication: EN

Abstracts

EN

This present paper upholds discursive aspects of image construal in British news media. The term negative image construal is introduced within the framework of World Modelling Theory, developed by the author to explore discourse in terms of representational structures. The objective is to reveal news content that contributes to negative image construal. Discourse-world of information war is characterized as a conceptually complex representational structure, textualized in the British media. It is argued that negative country image of Russia is profiled against a background of discourse-world of information war. This enables media managers to evaluate Russia as adversary of the West. The materials are taken from the “News on the Web” corpus, covering the period of 2010-2018.

Keywords

EN

image; construal; representational structure; discourse-world; information war; media discourse; British media; mass media language

• Publisher: Wydawnictwo Uniwersytetu Warmińsko-Mazurskiego
• Journal: Przegląd Wschodnioeuropejski
• Year: 2020
• Volume: 2
• Pages: 107-115

Dates

published

2020-12-30

Contributors

author

Kushneruk Svetlana

• South-Ural State Humanitarian Pedagogical University Chelyabinsk State University

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Identifiers

ISSN

2081-1128