Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

PL EN


2016 | 5 (365) | 182-194

Article title

Konsumpcja a filantropia – źródła szczęścia jednostki w świetle teorii i badań empirycznych

Content

Title variants

EN
Consumption and Philanthropy – the Sources of Happiness in the Light of the Theory and Empirical Research
RU
Потребление и филантропия – источники счастья индивида в свете теории и эмпирических исследований

Languages of publication

PL

Abstracts

PL
W artykule omówiono wyniki najnowszych badań empirycznych dowodzących prawdziwości tezy, że wydatki prospołeczne wywołują zadowolenie, prowadzące do zwiększenia dobrostanu i poczucia szczęścia w większym stopniu niż zakupy na własny użytek. W pracy przedstawiono koncepcje teoretyczne, tłumaczące zidentyfikowane zależności. Praca jest przeglądem literatury, wykorzystane w niej dane pochodzą ze źródeł wtórnych. W artykule formułowane są zalecenia dla przedsiębiorstw – programy mające jasne mechanizmy i konkretne cele społeczne, zakomunikowane w sposób jednotorowy i spójne z wartościami odbiorców mają szansę stać się znaczącą wartością dodaną zarówno dla firm, ich klientów, jak i społeczeństwa.
EN
The article discusses the results of the latest empirical studies proving that the prosocial spending can lead to greater satisfaction than spending for own use. The research method involves work on the secondary sources and data and includes a summary of theoretical concepts that can help in understanding the phenomena described. The article includes recommendations for companies on how to effectively add the social dimension to their offers. Charitable programmes with clear mechanisms and well defined social goals, communicated in a single-minded manner and with good fit between values and customers have the chance to deliver a significant added value for companies, their customers and the society.
RU
В статье обсудили результаты новейших эмпирических исследований, доказывающих истинность тезиса, что расходы для общества вызывают удовлетворение, ведущее к повышению благосостояния и чувства счастья в большей мере, нежели покупки для себя. В работе представили теоретические концепции, объясняющие выявленные зависимости. Статья – обзор литературы; использованные в ней данные зачерпнуты из вторичных источников. В ней формулируются рекомендации для предприятий – программы с ясными механизмами и конкретными общественными целями, переданные однолинейным образом и сходные с ценностями получателей, имеют шанс стать значимой добавленной стоимостью как для фирм, их клиентов, так и для общества.

Year

Issue

Pages

182-194

Physical description

Contributors

  • Szkoła Główna Handlowa w Warszawie

References

  • Aknin L.B., Ashton-Jemes C., Barrington-Leigh C.P., Dunn E.W., Helliwell J.F., Biswas-Diener R., Kemeza I., Nyende P., Norton M.I. (2010), Prosocial Spending and Well-Being: Cross-Cultural Evidence for a Psychological Universal, “Harvard Business School Working Paper”, No. 11-038.
  • Aknin L.B., Ashton-Jemes C., Barrington-Leigh C.P., Dunn E.W., Helliwell J.F., Burns J., Biswas- Diener R., Kemeza I., Nyende P., Norton M.I. (2013), Prosocial Spending and Well-Being: Cross- Cultural Evidence for a Psychological Universal, “Journal Of Personality & Social Psychology”, No. 104(4).
  • Aknin L.B., Dunn E.W., Whillans A.V., Grant A.M., Norton M.I. (2013), Making a difference matters: Impact unlocks the emotional benefits of prosocial spending, “Journal Of Economic Behavior & Organization”, No. 8890-95.
  • Aknin L., Norton M.I., Dunn E.W. (2009), From wealth to well-being? Money matters, but less than people think, “Journal of Positive Psychology”, No. 4.
  • Alexandrova A. (2005), Subjective Well-Being and Kahneman’s ‘Objective Happiness’, “Journal Of Happiness Studies”, No. 6(3).
  • Andreoni J. (1989), Giving with Impure Altruism: Applications to Charity and Ricardian Equivalence, “Journal of Political Economy”, No. 97(6).
  • Ashkanasy N.M. (2011), International Happiness: A Multilevel Perspective, “Academy Of Management Perspectives”, No. 25(1).
  • Babiarz M.Z., Brudniak-Drąg A. (2013), Dobrostan a dobrobyt ponowoczesnej rodziny, (w:) Babiarz M.Z., Brudniak-Drąg A. (red.) Zdrowie i dobrostan. T. 4: Dobrostan i społeczeństwo, Wydawnictwo Naukowe NeuroCentrum, Lublin.
  • Borrero S., Escobar A.B., Cortés A.M., Maya L.C. (2013), Poor and distressed, but happy: situational and cultural moderators of the relationship between wealth and happiness, “Estudios Gerenciales”, No. 29(126).
  • Czapińsk J., Panek T. (red.) (2015), Diagnoza społeczna 2015. Warunki życia i jakość życia Polaków, Raport, http://www.diagnoza.com/pliki/raporty/Diagnoza_raport_2015.pdf [dostęp: 25.02.2016].
  • Diener E., Ng W., Harter J., Arora R. (2010), Wealth and happiness across the world: Material prosperity predicts life evaluation, whereas psychological prosperity predicts positive feeling, “Journal of Personality and Social Psychology”, No. 99.
  • Dolan P., Peasgood T., White M. (2008), Do we really know what makes us happy? A review of the economic literature on the factors associated with subjective well-being, “Journal of Economic Psychology”, No. 29.
  • Drollinger T. (2010), A Theoretical Examination of Giving and Volunteering Utilizing Resource Exchange Theory, “Journal of Nonprofit & Public Sector Marketing”, No. 22.
  • Duncan B. (2004), A theory of impact philanthropy, “Journal of Public Economics”, No. 88.
  • Dunn E.W., Gilbert D.T., Wilson T.D. (2011), If money doesn’t make you happy, then you probably aren’t spending it right, “Journal of Consumer Psychology”, No. 21(2).
  • Dunn E.W., Aknin L.B., Norton M.I. (2014), Prosocial Spending and Happiness: Using Money to Benefit Others Pays Off, “Current Directions In Psychological Science”, No. 23(1).
  • Dunn E., Norton M. (2013), Happy Money: The Science of Happier Spending, Simon & Schuster, New York.
  • Easterlin R.A. (2001), Income and Happiness: Towards a Unified Theory, “Economic Journal”, No. 111(473).
  • Feiler D.C., Tost L.P., Grant A.M. (2012), Mixed reasons, missed givings: The costs of blending egoistic and altruistic reasons in donation requests, “Journal of Experimental Social Psychology”, No. 48(6).
  • Galan-Ladero M., Galera-Casquet C., Wymer W. (2013), Attitudes towards cause-related marketing: determinants of satisfaction and loyalty, “International Review on Public and Nonprofit Marketing”, No. 10(3).
  • Geenen N.Y., Hohelüchter M., Langholf V., Walther E. (2014), The beneficial effects of prosocial spending on happiness: work hard, make money, and spend it on others? “Journal Of Positive Psychology”, No. 9(3).
  • Gupta S., Pirsch J. (2006), The company-cause-customer fit decision in cause-related marketing, “Journal Of Consumer Marketing”, No. 23(6).
  • Hill G., Howell R. T. (2014), Moderators and mediators of pro-social spending and well-being: The influence of values and psychological need satisfaction, “Personality & Individual Differences”, No. 69.
  • Kahneman D., Krueger A.B. (2006), Developments in the Measurement of Subjective Well-Being, “Journal Of Economic Perspectives”, No. 20(1).
  • Konow J., Earley J. (2008), The Hedonistic Paradox: Is homo economicus happier?, “Journal of Public Economics”, No. 92(1).
  • Kristofferson K., White K., Peloza J. (2014), The Nature of Slacktivism: How the Social Observability of an Initial Act of Token Support Affects Subsequent Prosocial Action, “Journal of Consumer Research”, No. 40(6).
  • Kotler Ph., Armstrong G. (2010), Principles of Marketing, Prentice Hall, Upper Saddle River, New Yale.
  • Lii Y-S., Lee M. (2012), Doing Right Leads to Doing Well: When the Type of CSR and Reputation Interact to Affect Consumer Evaluations of the Firm, “Journal of Business Ethics”, No. 105(1).
  • Michoń P. (2010), Ekonomia szczęścia, Dom Wydawniczy Harasimowicz, Poznań.
  • Mukherjee S., Sahay A. (2014), Simultaneous evaluation of pro-self and prosocial bonus schemes: Implications for newer management policies towards social betterment, “Indian Institute of Management Ahmedabad Working Paper”, No. 2014-03-13.
  • Roser M. (2015), Happiness and Life Satisfaction. OurWorldInData.org, http://ourworldindata.org/data/economic-development-work-standard-of-living/happiness-and-life-satisfaction/ [dostęp: 25.02.2016]
  • Rudd M., Aaker J., Norton M.I. (2014), Getting the Most out of Giving: Concretely Framing a Prosocial Goal Maximizes Happiness, “Working Papers - Stanford Graduate School Of Business”, https://faculty-gsb.stanford.edu/aaker/documents/GettingMostOutGiving.pdf [dostęp: 25.02.2016].
  • Sheldon K.M., Lyubomirsky S. (2006), Achieving Sustainable Gains in Happiness: Change Your Actions, not Your Circumstances, “Journal Of Happiness Studies”, No. 7(1).
  • Smith D.M., Langa K.M., Kabeto M.U., Ubel P.A. (2005), Health, Wealth, and Happiness, “Psychological Science (Wiley-Blackwell)”, No. 16(9).
  • Weinstein N., DeHaan C., Ryan R. (2010, Attributing autonomous versus introjected motivation to helpers and the recipient experience: Effects on gratitude, attitudes, and well-being, “Motivation & Emotion”, No. 34(4).
  • Weinstein N., Przybylski A.K., Ryan R.M. (2013), The integrative process: New research and future directions, “Current Directions in Psychological Science”, No. 22.
  • Weinstein N., Ryan R.M. (2010), When helping helps: Autonomous motivation for prosocial behavior and its influence on well-being for the helper and recipient, “Journal of Personality and Social Psychology”, No. 98.
  • Wolf A. (1998), What Is Altruism?, (w:) Powell W.W., Clemens E.S. (Eds.). Private Action and the Public Good, Yale University Press, Yale.

Document Type

Publication order reference

Identifiers

YADDA identifier

bwmeta1.element.desklight-5cc099e5-9a02-4800-9299-1cf79211ed9e
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.