EN
While reforming its export promotion system and increasing support to companies entering new and distant markets, the Polish government can draw on the best practices of other countries. This article examines Germany’s assistance to its business in India to suggest some recommendations for Poland. The comprehensive German system embraces a strong diplomatic and institutional presence in India and vibrant economic diplomacy with sound financial instruments. In order to be competitive, Poland should radically enhance its financial allocation, political support and human resources for cooperation with countries like India. It cannot rely exclusively on economic diplomacy instruments, hence some practical solutions are suggested.