Znaczenie twórczego myślenia w działalności małych i średnich przedsiębiorstw

• Authors: Izabela Ścibiorska – Kowalczyk

Title variants

EN

THE IMPORTANCE OF CREATIVE THINKING IN SMALL AND MEDIUM BUSINESS AC-TIVITY

• Languages of publication: PL

Abstracts

EN

This article presents the importance of creative and innovative thinking in the activities of small and medium enterprises. In the first part of the article the situation of the private sector in the years 1945 - 1989 was presented. The process of marketization of private enterprises is discussed, and both quantitative and qualitative criteria for small and medium enterprises were presented. In the second part a theoretical discussion of creativity and innovation as well as data from surveys on the innovativeness of Polish small and medium-sized companies conducted :by the Central Statistical Office and the Polish Agency for Enterprise Development were presented.

Keywords

EN

SMALL AND MEDIUM BUSINESS; INNOVATION; CREATIVITY

• Publisher: Wydział Zarządzania - Uniwersytet Gdański
• Journal: Zarządzanie i Finanse
• Year: 2012
• Volume: 1
• Issue: 2
• Pages: 461-470

Contributors

author

Izabela Ścibiorska – Kowalczyk

• Katedra Mikroekonomii i Ekonomii Instytucjonalnej, Wydział Nauk Ekonomicznych, Uniwersytet Ekonomiczny we Wrocławiu