EN
People who are stereotyped by the society as less able minority members, perform poorly when the stereotype threat is present. Numerous research has shown that the content of the stereotype can be automatically activated by information even remotely connected with it. The paper describes the empirically documented factors that can reduce the stereotype threat. Seeking similarities to more successful members of the group, using sense of humor in reducing stress, and changing beliefs concerning human intelligence, as well as processes of individuation, they all seem to play an important role in eliminating the stereotype threat effect.