Determinants of emotional regulation among marketing staff in the Jordanian banking sector

• Authors: Mohammad Fahmi Al-Zyoud
• Languages of publication: EN

Abstracts

EN

This study empirically verifies the determinants of emotional regulation as observed among marketing staff in the Jordanian banking sector. In particular, it examines the relationship between participants’ cognitive flexibility capabilities, their levels of response inhibition and their levels of mindfulness on the degree of emotional regulation they exhibited. Data was collected from a sample of 120 respondents who were administered four standardized survey questionnaires. Multiple linear regression was used to analyze the data, and results show no significant relationship between cognitive flexibility, inhibition levels, and a combination of both factors on emotional regulation. However, it found that mindfulness had a low but significant and positive relationship with emotional regulation.

Keywords

EN

Marketing, sales, emotional regulation, cognitive flexibility, mindfulness, response inhibition, Jordan, banking sector

• Publisher: Prague Development Center, Czech Republic
• Journal: Business and Economic Horizons
• Year: 2016
• Volume: 12
• Issue: 4
• Pages: 186-198

Dates

published

2016-12-10

Contributors

author

Mohammad Fahmi Al-Zyoud

• Department of Marketing, Al-Ahliyya Amman University, Jordan

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Identifiers

DOI

http://dx.doi.org/10.15208/beh.2016.15