Segmentation Model with Respect to the Difference in Means

• Authors: Owczaruk M.
• Languages of publication: EN

Abstracts

EN

Regression trees approach is used in solving a segmentation problem. Given a population described by independent variables (both continuous and categorical), the continuous dependent variable Y and the two-level categorical variable. The goal is to create such segments of the population, described by the independent variables, that the difference in means distinguishes the segments. The approach differs from classical methods using measures of distance or dissimilarity between two observations from the set.

Keywords

EN

MARKET ECONOMETRIC ANALYSIS; SEGMENTATION

Discipline

• ECONOMICS: ECONOMICS

• Publisher: Warsaw School of Economics, Collegium of Economic Analysis
• Journal: Roczniki Kolegium Analiz Ekonomicznych
• Year: 2007
• Volume: 17
• Pages: 285-296
• Document type: ARTICLE

Contributors

author

Owczaruk M.

• M. Owczaruk, Szkola Glówna Handlowa w Warszawie, Studium Doktoranckie, al. Niepodleglosci 162, 02-554 Warszawa, Poland

Identifiers

CEJSH db identifier

08PLAAAA04288355