THE WISDOM OF CROWDS - GOOD PRACTICES IN CROWDSOURCING (Madrosc tlumów - dobre praktyki w crowdsourcingu)

• Authors: Królak-Wyszynska Katarzyna
• Languages of publication: PL

Abstracts

EN

The aim of the article is to present the chosen practical aspects of crowdsouring - one of the new conceptions of innovations management in companies. The author presents its intangible features (transparency, diversity, prioritizing, motivating process), which she exemplifies by selected cases. In the initial parts of the article the author discusses traditional ways of innovative process in enterprises and points to their weaknesses, which lead to the creation of crowdsourcing. Then, in the consecutive parts, particular features of crowdsouring are presented together with the benefits it brings for the companies applying it. Finally, there is a conclusion containing several questions, which ought to be answered by any organization before launching crowdsouring, in order to prepare proper implementation of this tool.

Keywords

EN

CROWDSOURCING; GOOD PRACTICE

Discipline

• ECONOMICS: ECONOMICS

• Publisher: Szkoła Główna Handlowa w Warszawie
• Journal: e-mentor
• Year: 2011
• Issue: 2 (39)
• Pages: 64-68
• Document type: ARTICLE

Contributors

author

Królak-Wyszynska Katarzyna

• Katarzyna Królak-Wyszynska, Thinkdom of Business Innovators Innovatika Sp. z o.o., ul. Filtrowa 39, 02-057 Warszawa, Poland

Identifiers

CEJSH db identifier

11PLAAAA093420