EN
The subject of analysis in the article is the visualization of semantics as a result of graphic contamination. The research material comes from Russian and Polish media. The graphic contamination cannot be heard by the human ear, it can only be observed. The new semantic quality is made by the graphic marks such as bracket, hyphen, typeface, graphic symbols. The visualization of semantics is perceived as a graphic game, with the help of which an author imposes the way of the text reception.