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2016 | 6 | 4 | 72-76

Article title

Modern strategies of highly competitive organization of hotel chain

Authors

Content

Title variants

Languages of publication

EN

Abstracts

EN
Analyzed were the ways of interpreting key terms of the hotel industry, it was found that the degree of their definition accuracy is connected with the level of development of the industry. The main assets and their role were identified in the formation of competitive advantages of hotel enterprises. The human potential of the hotel business is the main source of competitive advantage and generation of economic rent.The peculiarities of competition within hotel chains in the target market were investigated. It was shown that network organization of hotel business plays a decisive role in the creation, development and control of competencies. Identified and analyzed were the main types and organizational structure of the hotel chains.

Keywords

Year

Volume

6

Issue

4

Pages

72-76

Physical description

Dates

published
2016-12-07

Contributors

author
  • Ivan Franko National University of Lviv

References

Document Type

Publication order reference

Identifiers

YADDA identifier

bwmeta1.element.ojs-issn-2451-2249-year-2016-volume-6-issue-4-article-3682
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