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Publisher
Sieć Badawcza Łukasiewicz - Instytut Lotnictwa
Journal
Marketing Instytucji Naukowych i Badawczych
Year
2014
Volume
---
Issue
1(11)
Identifiers
Cover
Volume contents
1(11)
article:
The information determinants in marketing of a research and scientific institution
(
Sojkin B.
), p. 2-14
article:
Science, technology and business – market or interactive coordination
(
Håkansson H.
), p. 15-34
article:
Innovation as the object of market exchange
(
Koszałka J.
,
Pniewska J.
,
Kuźniewski D.
), p. 35-62
article:
Employer branding in the background of relationship marketing conceptions
(
Maruszczak M.
), p. 63-80
article:
Neuromarketing – its role in building of brand, introduction of products innovation, and advertising messages
(
Wrona K.
), p. 81-101
article:
How to cooperate efficiently with the media in situation of crisis - case study
(
Baradziej-Krzyżankowska E.
), p. 102-112
article:
Digital Repository of Research Institutes - RCIN
(
Kaczyńska K.
), p. 113-126
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