EN
The article describes and highlights the function of parents and teachers in media education of children who are the youngest users of media. There are goals and tasks of media education and teachers media competences presented in the article. Referring to the core curriculum the author presents the content of media education at nursery and primary schools. Solutions for media literacy in family and school proposed by the literature are presented in the article. There is a great need of teaching children the rational and proper way of using media and practicing media education at school and in family house as they are two environments closest for children.