EN
The article presents the results of semiotic analysis conducted for 78 weekly socio-political magazines covers: „Uważam Rze” and „Polityka”. The research was connected with the problem of presenting and constructing the political reality on the covers of the magazines. It was assumed, that each of analysed titles functions in a contrary scopic regime and, as a consequence, presents different images of politics. The article is also an attempt to answer the questions: Which signs were used in constructing the political reality? In which way politicians activities were commented on the magazines covers? What kind of references to value systems and to social and political divisions were presented on the covers? The remarks concerning knowledge transmission and social worlds formation centered around magazines are also described in the paper. Synthesis of research outcomes is presented in article summary.