Strategic Management of Agribusiness: Determinants and Trends

• Authors: Chen Chao-Chien , Yueh Hsiu-Ping , Liang Chaoyun
• Languages of publication: EN

Abstracts

EN

Intense changes have arisen in global agriculture, yielding a new market reality that is more complex and competitive than before. To confront these changes, a renewed perspective on the practice of agribusiness management is necessary. However, studies in this critical line of research are scant. This study updated the outlook on the strategic management of agribusiness in Taiwan by conducting in-depth interviews with 10 expert agrientrepreneurs. The results indicated that agribusiness strategies can be categorised as targeting one of three dimensions: the external environment, the internal environment, and sustainable development. This paper discusses each dimension in detail and suggests five broader trends of strategic management.

Keywords

agribusiness; agribusiness entrepreneurs; strategic management; sustainable development; agrobiznes; agrobiznes przedsiębiorcy; zarządzanie strategiczne; zrównoważony rozwój

• Publisher: Fundacja Upowszechniająca Wiedze i Naukę "Cognitione" / Wyższa Szkoła Biznesu – National-Louis University
• Journal: Journal of Entrepreneurship, Management and Innovation
• Year: 2016
• Volume: 12
• Issue: 4
• Pages: 69-97

Contributors

author

Chen Chao-Chien

author

Yueh Hsiu-Ping

author

Liang Chaoyun

Identifiers

DOI

doi.org/10.7341/20161244