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Journal

2015 | 52 | 1 | 65-80

Article title

How to Apply the Sustainability Balanced Scorecard Concept/ Kako Primeniti Koncept Karte Izbalansiranih Performansi Održivog Razvoja

Title variants

Languages of publication

EN

Abstracts

EN
Many successful enterprises have identified a large significance of non-economic determinants of business and their influence on competitive success. Social responsible behaviour becomes an imperative of modern business environment. Corporate social responsibility emphasizes more effective environmental and social performance management so that its influence on financial performance becomes more and more obvious. In that sense, the aim of this paper is to point out the theoretical foundations of the Sustainability Balanced Scorecard (SBS) concept, and to demonstrate an example of enterprise, which will show how to develop SBS in the aim of its successful application.
Mnoga uspešna preduzeća identifikovala su veliki značaj neekonomskih determinanti poslovanja i njihov uticaj na konkurentski uspeh. Društveno odgovorno poslovanje postaje imperativ savremenog poslovnog ambijenta. Društvena odgovornost preduzeća potencira sve efektivnije upravljanje njegovim ekološkim i socijalnim performansama čiji uticaj na finansijske performanse postaje sve evidentniji. U tom smislu, cilj ovog rada je da istakne teoretske postavke Karte izbalansiranih performansi održivog razvoja (Sustainability Balanced Scorecard), kao i da na primeru preduzeća pokaže na koji način se ona može razviti u cilju uspešne primene.

Publisher

Journal

Year

Volume

52

Issue

1

Pages

65-80

Physical description

Dates

published
2015-03-01
received
2013-12-08
accepted
2014-04-02
online
2015-03-13

Contributors

author
  • University of Niš, Faculty of Economics, Serbia
  • University of Niš, Faculty of Economics, Serbia
  • PhD student, University of Niš, Faculty of Economics, Serbia

References

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  • Krstić, B., (2012) Uloga strategijske kontrole u unapređenju poslovnih performansi, Niš: Ekonomski fakultet.
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Document Type

Publication order reference

Identifiers

YADDA identifier

bwmeta1.element.doi-10_1515_ethemes-2014-0005
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