Impact of Declared Clusters of Tourism on Slovak Destinations

• Authors: Anna Michálková , Helena Kojdová , Ildikó Némethová
• Languages of publication: EN

Abstracts

EN

This paper aims to present the results of secondary and primary research focused on declared clusters of tourism in Slovakia and to draw conclusions of their influence on Slovak destinations. Subsequent progress could indicate whether declared clusters of tourism lead to competitiveness, innovation, research and growth or rather pursue those activities which are typical of destination management organisations.

Keywords

EN

Clusters of tourism; destination management organisations; competitiveness; marketing activities; regional tourism

• Publisher: Sciendo
• Journal: Studia Commercialia Bratislavensia
• Year: 2012
• Volume: 5
• Issue: 20
• Pages: 627-639

Dates

published

2012-12-01

online

2013-02-23

Contributors

author

Anna Michálková

• University of Economics in Bratislava, Faculty of Commerce, Department of Services and Tourism, Dolnozemská cesta 1, 852 35 Bratislava

author

Helena Kojdová

• 029 57 Oravská Lesná

author

Ildikó Némethová

• University of Economics in Bratislava, Faculty of Applied Languages, Department of Intercultural Communication, Dolnozemská cesta 1, 852 35 Bratislava

References

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• Michálková, A. (2010). Regionálne siete v cestovnom ruchu. Bratislava: Publisher EKONÓM.
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• Porter, M.E. (1990). The competitive Advantage of Nations (1st ed.). New York: The Free Press.
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Identifiers

DOI

10.2478/v10151-012-0014-7