EN
The main purpose of the article is to analyze the Anglicism, excerpted from Russian automotive magazines. The researched magazines contain news on the automobile industry, the description of modern models of the cars with specifications and prices, etc. The author of the paper describes English loanwords from different levels. The main aims of the article are: to give thematic classification of excerpted lexemes, to indicate the reasons of lexical transfer from English into Russian and to point out main issues of loanword adaptation.