Skip to main menu
Scroll to content
Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit
https://bibliotekanauki.pl
Search
Browse
About
test
Issue details
Link to site
Copy
Publisher
Sciendo
Journal
Management & Marketing
Year
2016
Volume
11
Issue
1
Identifiers
Cover
Volume contents
1
article:
Brand importance across product categories in the Czech Republic
(
Formánek T.
,
Tahal R.
), p. 341-354
article:
Redesigning the marketing mix for eco-friendly product consumption among non-purchasers in India
(
Chockalingam S. N.
,
Isreal D. J.
), p. 355-370
article:
Keep calm and carry on: A crisis communication study of Cadbury and McDonalds
(
Telang A.
,
Deshpande A.
), p. 371-379
article:
Social networking in Bangladesh: Boon or curse for academic engagement?
(
Mouri D.
,
Ali Arshad C.
), p. 380-393
article:
Regional differences in entrepreneurial perceptions and implications for the Romanian competitiveness policy
(
Nicolae M.
,
Ion I.
,
Nicolae E.
), p. 394-409
open years
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.