EN
The author presents an outline of the comprehensive theory of style the structure of which is composed of three levels: philosophical (ontological and epistemological assumptions), theoretical and metaphorical (a network of highly abstract key notions and terms conceptualising and structuring the theoreticised world), and empirical (a set of empirical notions and statements asserting something directly about the analysed world). After philosophical ontology, it adopts the assumption of four methods of existence of the linguistic reality and, accordingly, style (which is treated as a humanistic text structure, its highest organisational rule): 1. specifi c language actions and their textual products as well as the style of a given text; 2. a language system and stylistic patterns in the standard; 3. individual language awareness and individual style; 4. language awareness of specifi c human populations and collective styles. This outline can constitute the basis for creating more developed forms of the theory.