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2016 | Zeszyt | XXX | 476-487

Article title

Obstacles in Bhutan’s internet communication

Content

Title variants

PL
Przeszkody w internetowej komunikacji w Bhutanie

Languages of publication

Abstracts

PL
Bhutan to odosobnione himalajskie królestwo z jednym z najmłodszych na świecie systemów medialnych. Pierwszy dostawca internetu – Druknet, został wprowadzony razem z telewizją w 1999 roku. Od tego czasu media rozwijają się w szybkim tempie, a ich wpływ na nieprzygotowane społeczeństwo jest znaczny. Bhutańczycy są silnie związani ze swoimi buddyjskim tradycjami i wierzeniami, które przenikają wszystkie aspekty ich życia. W Bhutanie postęp i rozwój nie mierzy się produktem krajowym brutto, ale wskaźnikiem szczęścia krajowego brutto (Gross National Happiness – GNH). Służy to podkreśleniu innego podejścia do ludzkiej egzystencji. Zamiast mierzyć postęp finansowymi wskaźnikami władze Bhutanu wybrały wskaźnik GNH, który mierzy jakość życia i postęp społecznym w sposób bardziej holistyczny i niematerialistyczny. To stanowisko odbija się w tym, jak wykorzystywane są media oraz internet. Mają pomagać społeczeństwu podczas przejścia z tradycyjnego świata do tego bardziej nowoczesnego, globalnego zachowując jednocześnie odpowiednie wartości, wierzenia i obyczaje. Niniejszy tekst jest tekstem przeglądowym, w którym autor nie tylko opisuje Internet w Bhutanie i jak jest on używany w tym himalajskim królestwie, ale również stara się przyjrzeć temu, jak media społecznościowe i technologia informacyjna współgrają ze sobą aby pokonać naturalne bariery geograficzne oraz społeczne.
EN
Bhutan is a secluded Himalayan kingdom with one of the youngest media systems in the world. The country’s first Internet service provider – Druknet was simultaneously introduced with television in 1999. Since then media are growing exponentially and their impact on unprepared society is significant. Bhutanese people are strongly attached to their Buddhist traditions and beliefs that influence all aspects of their lives. Moreover, Bhutan embraces Gross National Happiness (GNH) in place of Gross National Product (GNP) to signify different approach to human existence. Instead of measuring progress in the financial terms Bhutanese authorities chose GNH designed as an attempt to define an indicator and a concept that measure quality of life or social progress in more holistic and psychological terms. Those particularities are mirrored in the way the Internet and media are being used: to help society to embrace change and during the process, outline and endorse the right values, including public ones. This paper will be not only an overall look at the Internet in Bhutan, and how it is used in the Himalayan Kingdom but also try to take a closer look at the use of social media and issues with ICT overcoming the natural geographical barriers in efficient communication.

Keywords

Year

Volume

Issue

XXX

Pages

476-487

Physical description

Dates

published
2016

Contributors

References

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Document Type

Publication order reference

Identifiers

Biblioteka Nauki
2166130

YADDA identifier

bwmeta1.element.ojs-issn-0860-9608-year-2016-volume-Zeszyt-issue-XXX-article-00d98dd3-4728-3e7f-bb55-252069e639c8
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