EN
Corporate Social Responsibility (CSR) is a long term strategy of the firm that is oriented to achieve harmony between the aspect of commercial activity of the business and the sphere of relations with clients, corporate governance and the idea of balanced development, environmental issues and company’s ethics. The purpose of this publication is to show the essence of CSR and to present the standards that are used to manage CSR. The text also includes a case study – the analysis of Microsoft concern in comparison with assumptions of corporate citizenship concept.