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  1. 2 Przegląd Wschodnioeuropejski

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  1. 2 Baklanova I.

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  1. 1 2020

  2. 1 2019

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Образ автора научного текста как предмет имагологии

100%
Baklanova I.
Przegląd Wschodnioeuropejski
|
2020
|
vol. 2
385-394
EN
The article discusses linguistic methods for determining the images of authors of scientific texts. The theoretical basis of the study is a typology of points of view reflected in the text. The research method consists in detecting implicatures in the content of the text and determining their relationship to the author’s intentions. The image of the author is derived on the basis of the assessments, language means and the stated facts contained in the text. On the basis of implicatures, the content of which does not contradict the author’s intentions, his intentional image is derived. In the presence of implicatures, which most likely do not correspond to the author’s intentions, the perceptual image of the author is determined.
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The Image of Recipient of Journalistic Text Within Newspaper Headlines

100%
Baklanova I.
Przegląd Wschodnioeuropejski
|
2019
|
vol. 2
231-240
EN
The article is focused on the revealing of the intended recipient image which is reflected implicitly in a journalistic text. The aim of the article is to identify the sources of information about the intended recipient image of newspaper headlines basing on Grice’s verbal communication maxims. The study continues similar work carried out on the material of the other types of non-fiction text: memoirs, scientific and advertising. The research results seem significant in determining the circle of potential recipients of various newspaper and magazine publications and editing the publications taking into account the anticipated readers.
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