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EN
The study deals with the way of the selection and apropriation of modern European literature in Czech journalism. The Czech point of view was formed by the aesthetics of Parnassism, and the modern literary movements were interpreted in this context. The Czech debate on Modernity was marked by personal animosities and, after 1900, it was sceptical towards the productive possibilities of this type of literature.
EN
The article presents the activities of Alois Schwarz, a chemistry and natural history professor at the Landes- Oberrealschule (a type of regional high school) in Moravian Ostrava, author of numerous works and the organizer of international brewing congresses. He belonged to the social and political urban elite and he was a member of the city council for three terms. He also played an active role in local associations. In 1902, he founded a high school for girls, the Female High School (Mädchen- Lyzeum), which he managed for 20 years, promoting the model of modern education in the German language. He advocated the idea that Jews should adopt the German language and culture, which was believed to be universal, according to the general notion of humanism.
EN
Part of the imagery of the genre and one of the iconographic motifs used in advertising postcards (postcards used for advertising purposes) from the turn of the nineteenth and the twentieth century were title pages of local newspapers. In 1904, postcards with this “newspaper” element published by J. Plessner in Poznań provoked though an embittered press polemic around the issue that had a pronounced anti-Semitic character. The issue at stake was that an advertisement of a Catholic journal had been printed by a Jewish publisher.
PL
Jednym z motywów ikonograficznych wykorzystywanych na reklamowych kartach pocztowych z przełomu XIX i XX wieku były strony tytułowe lokalnych gazet. Wokół poznańskich pocztówek z motywem „gazetowym” wydawanych przez Isaaka Plessnera wybuchła w 1904 roku polemika prasowa o silnie antysemickim podłożu. Zarzut dotyczył druku reklamy katolickiego czasopisma u żydowskiego wydawcy.
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