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Książki religijne rozprowadzane drogą subskrypcji na tle repertuaru wydawniczego i zainteresowań czytelniczych XVIII wieku

100%
Socha K.
Rocznik Bibliologiczno-Prasoznawczy
|
2011
|
vol. 14
|
issue 3
13-32
EN
The XVII century was the turning point in the polish printing enterprise. Several political, economic and customary changes attributed to changes in the publication repertoire. Source research covering book advertisement and library inventory facilitates the identification of factors that had an impact on its shape. On the one hand, it was the publication policy of the publishing houses striving to satisfy the taste of customers. Subscriptions, especially those by publishers seemed interesting, indicating editions with questionable financial success. The publisher prefered to be protected against inappropriate initiatives, obtain funds from advance payments before carrying out the works. The second research pole covers readers - the presence of religious literature in the libraries of the various social groups reflects interest in this type of literature, and the comparison of the repertoire and readers' reception indicate how these two factors regulated the development of the publishing market in the eighteenth century Poland.
2

POLISH PAPERS AT THE END OF THE FIRST DECADE OF THE 21ST CENTURY (Gazety polskie u schylku pierwszej dekady XXI wieku)

80%
Mielczarek T.
Rocznik Historii Prasy Polskiej
|
2010
|
vol. 13
|
issue 1-2(25-26)
333-359
EN
The author analyses the present market of Polish daily press and concludes that promotional campaigns conducted in the first decade of the 21st century have not resulted in increasing the number of readers. Daily press has for many years been losing readers to online media, mainly the Internet.
3

PRESS READERSHIP AMONG ADULT INHABITANTS OF RURAL COMMUNITIES IN THE LIGHT OF QUESTIONNAIRE SURVAYS IN 2004 (Czytelnictwo prasy wsrod doroslych mieszkancow wsi w swietle badan ankietowych z roku 2004)

70%
Ippoldt L.
Rocznik Historii Prasy Polskiej
|
2008
|
vol. 11
|
issue 1-2(21-22)
307-318
EN
The survey conducted among adult inhabitants of rural communities found that press readership was widespread among the respondents, with many choosing more than one title. Women's press was the most popular among the respondents, probably reflecting the fact that a majority of the respondents were women. Daily press was equally popular among men and women. The survey provides, therefore, evidence that the press is widely read by inhabitants of rural communities.
4
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SENIORS AS INFORMATION USERS (Seniorzy jako odbiorcy informacji)

61%
Kosowiec-Placek M.
Przegląd Biblioteczny
|
2010
|
vol. 78
|
issue 3
322-332
EN
The author shows seniors as information users, pointing to the advanced age as a development rather than a regression stage in the human life. Information needs of seniors are presented together with their reading interests and active use of information and computer technologies. The importance of seniors' involvement in the social and cultural life of the communities is stressed and the significance of the libraries in this respect is pointed to. The author describes activities introduced by libraries to encourage seniors' creativity and sharing of their intellectual capital, underestimated and not used properly in Poland. Finally, factors and reasons for the insufficient use of seniors' potential are listed and the reception of seniors by the society is discussed.
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