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EN
The paper discusses cyclical changes of business activity in four sectors of the Polish economy, namely manufacturing industry, construction, motor transport and retail trade. Specifi cally, we use qualitative composite indicators based on business tendency surveys to analyse cyclical fl uctuations in terms of their duration, timing of turning points, amplitude, intensity and leads/lags with reference to GDP. We search for variables that lead changes of business activity (as measured by GDP) in Poland.
EN
In this elaboration there has been raised the problem of evaluation the economic situation in the Polish agriculture and the relation of costs of the agricultural products, regarding agricultural production. The economic situation in the Polish agriculture, assumed to be the consequence of changes of the economic situation in the EU agriculture and global economy (the repercussion of those changes), was assessed from the perspective of changes of a synthetic index of the economic situation. Since 2007 very strong adverse changes have been observed in that area. In 2008 the prices of agricultural raw materials dropped considerably, including the prices of plant and animal products. Also the index of the relations of prices of agricultural products to prices of production means (price scissors) declined rapidly. Since 2010 the level of agricultural prices has increased (measured in fi xed prices), but also the prices of production means have gone up considerably. Hence, the indices of price relations have been fl uctuating signifi cantly over the next years.
PL
W artykule podjęto próbę oceny zależności między koniunkturą w polskiej gospodarce a aktywnością gospodarstw domowych na rynku usług ubezpieczeniowych. Wśród mierników aktywności gospodarstw uwzględnionych w analizie znalazły się m.in. liczba usług ubezpieczeniowych, liczba zakładów ubezpieczeń, w których gospodarstwo korzysta z usług, oraz aktualne i planowane wydatki na ubezpieczenia. Analiza została przeprowadzona na podstawie danych pochodzących z badań realizowanych wśród gospodarstw domowych i menedżerów zakładów ubezpieczeń przez Katedrę Badań Marketingowych Uniwersytetu Ekonomicznego w Poznaniu. Przedstawiono wyniki analizy korelacji oraz scharakteryzowano segmenty gospodarstw domowych wyodrębnione w zależności od fazy koniunktury.
EN
In the article an attempt is taken to assess relationship between cyclical changes in the Polish economy and activity of households in the insurance services market. The following measures of households' activity are used in the analysis: volume of insurance services, a number of insurance companies of which services households make a use and an amount of actual and planned spending on insurance services, inter alia. The study uses data from surveys conducted by Department of Marketing Research of the Poznan University of Economics among households and insurance companies’ managers. We present results of correlation analysis and segmentation of households on the basis of their behaviour during downward and upward phases of business cycles.
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