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EN
The issue of innovations in logistics is very much up-to-date and, no doubt, interrelated with international research. Companies embark on innovative processes and activities for various reasons. Applying innovation may concern modifications to a product range, market segmentation, or economic performance, but also enhancing quality, or simply ability to learn. One of the chief factors determining the level of innovation-related abilities in companies is, certainly, knowledge diffusion. Therefore, in order that highly increasing customers’ needs could be met in harmony with customer-driven supply chain orientation, logistic managers are in a position to take initiative and expand the range as well as enhance the quality of service. Apart from providing basic logistic services, i.e. transport or warehousing raw materials as well as finished goods, there appears a need to enrich one’s services with innovations concerning not only materials and information management but also creating added value for the customer.
EN
The objective of this article is to try to determine the levels of implementation and the use of modern technologies in selected areas of internal transport and storage. This is primarily due to the very high dynamics of the environment and the increasing level of customer centricity that forces companies to systematically search for new, innovative and competitive solutions, particularly in logistics chain. Such solutions are particularly desirable in strategic areas of logistics, that is: storage and handling. Hence, modern companies increasingly more often decide to implement state-of-the-art solutions that would not only improve the functioning of the entire organization, but first and foremost would bring about competitive advantage on the market.
EN
In the context of decreasing importance of the material resources provided by the company achieving competitive advantage it is to discover and use their distinctive competencies and creating valuable intangible assets. Intangible assets such as knowledge, experience or skills, enable the company to run effective instruments of competition, including by creating unique partnerships, which are the most important link in the competitive struggle. However, to be effective, these relations must be characterized by mutual trust. A key part of creating the credibility of the company in the market is implemented information security management system. These considerations were the basis to take issues related to the implementation of innovative solutions for the protection and security of information in the logistics companies operating in the region of Lodz. The reflections and conclusions of the research can help to identify key areas where companies using the tools of information security management can achieve measurable benefits and create a competitive advantage in relation to other entities.
EN
The main objective of this paper is to attempt to characterize the post-transactional impact of customer service on building the competitiveness of a company. The article discusses the importance of post-transactional customer service and indicates its key impact on building long-term relationships by maximizing value for the customer. The benefits that the company achieves by using selected techniques and strategies that ensure the clear identification of clients’ needs and preferences are shown. The paper also presents a discussion and results of empirical research regarding the impact of post-transaction customer service on building a company’s competitiveness by creating relationships with customers. The results of the research showed that the implementation of post-transactional activities at every level of an organization’s operation contributes to effective customer service and brings tangible benefits by increasing the efficiency of the supply chain, as well as affecting the creation of added value for the customer.
PL
Głównym celem artykułu była próba scharakteryzowania wpływu potransakcyjnej obsługi klienta na budowanie konkurencyjności przedsiębiorstwa. W artykule omówiono znaczenie potransakcyjnej obsługi klienta i wskazano jej kluczowy wpływ na budowanie długookresowych relacji poprzez maksymalizację wartości dla klienta. Przedstawiono cele oraz korzyści, jakie osiąga przedsiębiorstwo, stosując wybrane techniki zapewniające profesjonalną identyfikację potrzeb i preferencji klientów. Zaprezentowano również wywód i przedstawiono wyniki badania empirycznego dotyczące wpływu potransakcyjnej obsługi klienta na budowanie konkurencyjności przedsiębiorstwa poprzez tworzenie relacji z klientami. Wyniki badania pokazały, że realizacja działań potransakcyjnych na każdym szczeblu funkcjonowania organizacji przyczynia się do efektywnej obsługi klienta oraz niesie wymier
EN
The results of empirical research conducted by Chair of Logistics – Faculty of Management – University of Lodz are described in the article. Its goal was to determinate directions of development concerning logistic and define dynamic of anticipated changes until 2025 in four fields: new technologies used in logistic, new logistic strategies, innovativeness in transportation, security and risk in logistic.
EN
Permanent changes around us, resulting from globalization processes, are conductive to rapid development of various branches of economy including the branch of transportation. This development demands creating new principles of competitiveness from enterprises and what is more requires contemporary rules of performing on the market. The new dimension of competi- tiveness means the competitiveness based on a cooperation which functions on the market as a cluster. Cluster structures profitably influence economy development of the whole region or even of the country but those structures also lead to the increase of effectiveness of the whole organiza- tion. Therefore, contemporary transportation enterprises which functions under the consolidated EU market conditions must seek for such a form of cooperation which allows to compete inside the cluster, and also make a use of its rational advantages. This cooperation mainly is conductive to an increase of competitiveness inside the transportation system and its effectiveness as well.
EN
The main objective of the text is to try to carry out the analysis with the predominant objective to try and present in realistic way the factors influencing the choice between a service realised only with the use of a road transport and intermodal transport. The author of the analysis put particular stress on the costs of the carriage service, time of its realisation and CO2 emission. The analysis also aimed at showing which of the presented technologies of service providing is more friendly to natural environment. This is due to the fact that the market for intermodal transport and road transport in Poland, knowledge of the mechanisms of price formation and the costs are still low. It is often difficult to determine the unit price of transport modes or mechanisms of shaping them. This results primarily from difficulties with the calculation of the actual cost of transport, terminal operations, management and other issues occurring in road transport and intermodal logistics functions.
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