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  1. 2 Naše řeč (Our Speech)

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  1. 2 Dufková H.

  2. 1 Dufek O.

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  1. 2 2024

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Podoby vyjadřování osobních postojů při popularizaci češtiny

100%
Dufková H.
Naše řeč (Our Speech)
|
2024
|
vol. 107
|
issue 4-5
253-265
EN
This article explores the expression of personal attitudes in the popularization of linguistic topics, particularly in Czech. It focuses on how linguists, who also also speakers of the language, communicate their knowledge to the public while inevitably presenting personal stances on language use. By analyzing examples of both professional linguists and non-experts engaged in language popularization, the article demonstrates the difficulty of maintaining a clear boundary between objective linguistic description and subjective evaluation. It shows that popularization often involves choices influenced by personal and professional judgments, particularly in relation to the standardization of language. The article also examines the ways in which non-linguists may prioritize their personal views. Finally, the study discusses how different approaches to evaluating linguistic phenomena are reflected in publicly available materials, illustrating the variability in the expression of both positive and negative attitudes towards the language.
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Motivace k popularizaci jazyka a lingvistiky

63%
Dufková H., Dufek O.
Naše řeč (Our Speech)
|
2024
|
vol. 107
|
issue 4-5
201-224
EN
Popularization is often seen as an integral part of scientific work, but from our experience, in Czech linguistics, it is not an obligatory part, required for a scientist’s activities to be viewed as of high-quality or complete. Therefore, one can assume that the content, the manner and the level/quality of popularization activities depend strongly on the motivation of particular scientists, their teams or their superiors. The paper aims to map what motivates people who popularize language and/or linguistics to do so. We asses that qualitatively, using the method of semi-structured interview with both linguists and non-linguists involved in popularization. Our respondents described as their motivations the feelings of personal gratification, satisfaction, contentment, joy or pleasure of the popularization, the feeling of meaningfulness, added value, self-realization, and ego. Based on these results, we conclude that both groups of popularizers like to popularize language and/or linguistics, but for linguists, meaningfulness and little or no feedback are characteristic, while non-linguists are more focused on building social media communities that are able to digest only very simplified content.
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