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  1. 2 Studia Psychologica

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  1. 2 Rollero C.

  2. 1 Tartaglia S.

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  1. 1 2015

  2. 1 2013

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“I KNOW YOU ARE NOT REAL”: SALIENCE OF PHOTO RETOUCHING REDUCES THE NEGATIVE EFFECTS OF MEDIA EXPOSURE VIA INTERNALIZATION

100%
Rollero C.
Studia Psychologica
|
2015
|
vol. 57
|
issue 3
195 – 202
EN
Mass media are one of the most powerful conveyors of beauty ideals, promoting an unrealistic image of female beauty that is impossible for the majority of females to achieve. Internalization of such ideal standards leads to negative affect, body-focused anxiety, and dissatisfaction. Present study compared two different approaches aimed at reducing such negative outcomes, one based on awareness of the deceptive nature of media techniques (i.e., photo retouching), and the other based on the use of “real” women as models. One hundred and fifty-one female undergraduates participated in the study. Results showed that retouching salience can reduce the level of internalization of beauty ideals and thus the negative effects of media images exposure, such as negative mood and decrease in self-esteem. On the contrary, ideal images and “real” images play a similar role in fostering internalization of beauty ideals. Implications are discussed.
2

MEN AND WOMEN AT WORK: THE EFFECTS OF OBJECTIFICATION ON COMPETENCE, PAY, AND FIT FOR THE JOB

63%
Rollero C., Tartaglia S.
Studia Psychologica
|
2013
|
vol. 55
|
issue 2
139 – 152
EN
In spite of the growing interest in objectification, very few studies have examined the effects of objectification of others, in reference to both men and women. The present research is focused on the consequences of objectification in the occupational domain. The main goals were: a) investigating the effects of objectification on the perception of men’s and women’s competence and pay; and b) investigating the effects of objectification on the perception of men and women as suitable for high- versus low-status jobs. Results showed that objectification does not affect the perception of competence, but increases the estimated pay. For high-status jobs, the effect of objectification interacts with gender increasing women’s fit for a masculine job and decreasing men’s fit for a feminine occupation. Finally, objectification increases the suitability for low-status jobs, and this is particularly true for women holding service-oriented professions. Implications are discussed.
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