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  1. 2 Human Affairs

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  1. 2 Papp M.

  2. 1 Kawata J.

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  1. 1 2013

  2. 1 2012

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Conspicuous consumption in postwar Japan: The case of a rite of passage

100%
Papp M.
Human Affairs
|
2012
|
vol. 22
|
issue 2
196-213
EN
This paper focuses on a specific aspect of a Japanese rite of passage called Shichigosan. Although its origins go back to premodern Japan, its contemporary pattern truly reflects the modern living conditions of the Japanese. Today the ritual is one of the most popular family celebrations. Commercialization has significantly influenced the pattern of celebration in the postwar period and as a result, consumption practices have become inherent parts of the ritual. The paper examines this development from a historical perspective. Furthermore, it discusses the process through which consumption practices contribute to the event’s significance, not diminishing but rather enhancing its importance in the observers’ eyes. Conspicuous consumption thus becomes a creative two-directional process, one which is sustained by families’ aspirations and desires, and one which is informed by forces emanating from the commercial sector and from the media.
2

The meta-language of politics, culture and integrity in Japan

63%
Kawata J., Papp M.
Human Affairs
|
2013
|
vol. 23
|
issue 2
246-254
EN
Words and phrases must be interpreted within the proper cultural and contemporary political and historical context. In particular, the language of politics is distinguished by the use of specific terms and phrases which often allude to other associated meanings. This means that caution must be exercised when interpreting the terms used not only within the context of the other language, but often also within its own linguistic context. The translator or commentator has to be familiar with the language code used in the given environment and within the cultural biases of that particular society so that meanings are not lost and the often crucial connotations are not misinterpreted. Political rhetoric often employs words and language in a manipulative yet frequently subtle manner. This paper analyzes examples of shifts in language code by looking at a number of cases in Japan and their cultural construction where loss of integrity and backstage practices are at stake.
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